Technology and Science14 April, 20261 min read
OpenAI Acquires AI Personal Finance Startup Hiro Finance and Its Team
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OpenAI acquired Hiro Finance in an acquihire to bring its team and technology. Financial terms were not disclosed.
OpenAI Acquires Hiro Finance
OpenAI has acquired AI-driven personal finance startup Hiro Finance in an acquihire. Hiro Finance was founded in 2023 by Ethan Bloch and offered AI-powered financial planning. The startup was backed by Ribbit Capital, General Catalyst, and Restive Ventures.
Hiro will shut down operations on April 20 with data deletion by May 13. Bloch said Hiro employees are coming with him to OpenAI, with about 10 people listed on LinkedIn.
Specialized Financial AI
Hiro's platform was specifically trained to nail financial math. Hiro reportedly attracted around 1 million customers.
OpenAI has been positioning ChatGPT as a tool for finance teams. The acquisition aligns with OpenAI's broader strategy to strengthen capabilities in financial services.
Integration and Future Plans
OpenAI did not specify future product plans for Hiro. The move could help OpenAI appeal to OpenClaw users.
Bloch created his own auto-trading OpenClaw agent named RoboBuffett. The deal raises questions about data privacy and regulatory compliance.