City AM, on UK Politics, 4 November 2026

3.0out of 10Minor

they’ll be worse off after the Budget

Tap a highlight to see why it matters.4 findings

in a a week on from John Healey’s inaugural set-piece fiscal speech. As much as 52 per cent of firms expect their business to be worse off as a result of policies announced in the Budget, while one in five say they will be “much worse off.” Just 10 per cent said they expected to be better off as a result, while a third said they anticipated no real difference.

The findings, shared with City AM , were obtained from hundreds of small and medium-sized British business customers surveyed by Capital on Tap, a fintech providing business credit cards and spend management tools for SMEs. Hikes to the minimum wage were set to be the biggest Budget hit to firms’ finances, the survey found, with one in three reporting it as the biggest business impact. That was followed by higher tax on savings and property income (11 per cent) and business rates changes (9 per cent).

“There is no incentive to employ, work more or invest to grow. Business owners are punished in every way—risk out-ways reward,” one respondent to the survey said. Another added: “By keeping putting the minimum wage up, all this does is put prices up for businesses to cover the increase. The only entity better off is the government paying less benefits and collecting more tax.” Price rises ahead More than two in five (42 per cent) of businesses surveyed said they would be forced to raise prices for customers following measures introduced by the Budget, while 33 per cent said they would cut costs, such as staff hours, and 27 per cent said they planned to put investments or growth plans on hold.

Just four per cent of firms said they would invest or grow more than planned following the Budget, . The response from small businesses was “pretty negative,” Damian Brychcy, chief executive of Capital on Tap, said, adding that the “Budget has unsettled them.” “It wasn’t so much ‘Oh my God, this has made things so much worse’ but more ‘you don’t understand how hard it is, you’ve made nothing better’,” he said.

“It is a resilient sector that’s backing the tools that make it more productive, but it seems to be bracing rather than expanding.” Figures produced by the UK’s fiscal watchdog revealed that economic growth for 2026 had been revised down to just 1 per cent from its previous estimate of 1.6 per cent, while wage growth was set to slip into negative territory and spending on welfare would continue to rise as a share of GDP.

Left out here: One side gets the space

The article gives no response from the Chancellor or the Treasury. Coverage the day before reports John Healey defending the Budget as giving "breathing space" for firms, and saying he protected earned income and dividends reinvested in business. The article instead ends on the OBR's downgrades.

Read the original article on cityam.com (opens in a new tab)
What we found (4)

City AM reports a survey of a fintech's small business customers on last week's Budget, but in its own voice turns that sample into a verdict from "most British businesses" and hangs its headline on one anonymous respondent's words. It adds its own loaded commentary on the figures and leaves out the Chancellor's defence of the Budget. It does disclose who ran the survey and quotes the firm's chief executive tempering the result.

  1. Uses figures that mislead

    Minor

    “Most British businesses expect to take a hit from last week’s Budget”

    Why this matters
    The words "Most British businesses" present the survey result as the view of British business as a whole.
    The impression it gives
    A reader believes a majority of all British firms expect to be worse off.
    The context
    The figure comes from hundreds of small and medium-sized customers of one fintech, Capital on Tap. The article never says the sample is representative of British business. It discloses the source only three sentences later.

    How we know

    • Elsewhere in the article“obtained from hundreds of small and medium-sized British business customers surveyed by Capital on Tap”

    Show it in the article

  2. Headline goes beyond the article

    Minor

    “‘Punished in every way’: British firms say”

    Why this matters
    The headline puts one anonymous respondent's words in quotation marks and gives them to "British firms" in general.
    The impression it gives
    A reader believes British firms broadly describe themselves as "punished in every way".
    The context
    The phrase comes from a single respondent to a fintech's customer survey. The survey firm's own chief executive says the mood was less about things being made much worse and more about nothing being made better.

    How we know

    • Elsewhere in the article“one respondent to the survey said”
    • Elsewhere in the article“It wasn’t so much ‘Oh my God, this has made things so much worse’”

    Show it in the article

  3. Uses a loaded word

    Minor

    “damning verdict”

    Why this matters
    City AM calls the survey result a "damning verdict" in its own voice.
    The impression it gives
    A reader believes business has delivered a crushing judgement on the Budget.
    The context
    In the same survey a third of firms expected no real difference and 10 per cent expected to be better off. The survey firm's chief executive called the response "pretty negative", not damning.

    How we know

    • Elsewhere in the article“a third said they anticipated no real difference”
    • Elsewhere in the article“The response from small businesses was “pretty negative,””

    Show it in the article

    “laying bare how underwhelmed business sentiment has been following Healey’s speech”

    Why this matters
    City AM adds its own commentary that a single 4 per cent figure "lays bare" business sentiment as a whole.
    The impression it gives
    A reader takes it as established fact that business sentiment generally has soured since the speech.
    The context
    The figure comes from one fintech's customer survey. It is the outlet's reading of it, not a measure of business sentiment across Britain.

    How we know

    • Elsewhere in the article“surveyed by Capital on Tap, a fintech providing business credit cards”

    Show it in the article

  4. One side gets the space

    Minor

    What is missing

    The article gives no response from the Chancellor or the Treasury. Coverage the day before reports John Healey defending the Budget as giving "breathing space" for firms, and saying he protected earned income and dividends reinvested in business. The article instead ends on the OBR's downgrades.

    Show where it belongs

What it gets right

  • “surveyed by Capital on Tap, a fintech providing business credit cards and spend management tools for SMEs”

    It names who ran the survey and what kind of firms were asked, so a reader can judge the sample.

  • “It wasn’t so much ‘Oh my God, this has made things so much worse’ but more ‘you don’t understand how hard it is, you’ve made nothing better’”

    It quotes the survey firm's own chief executive tempering the result, which gives the reader a more measured reading than the headline.

  • “Just 10 per cent said they expected to be better off as a result, while a third said they anticipated no real difference.”

    It reports the full spread of answers, not only the negative share.

How other outlets reported it

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