Mayor Zohran Mamdani Plans First City-Run Grocery Store in East Harlem
Key Takeaways
- La Marqueta in East Harlem selected as site for city-owned grocery store.
- Funded with city capital funds; opening by end of his first term.
- The announcement occurred during his 100-day address in Queens.
Mamdani's Grocery Plan
Mamdani announced plans to open the city's first municipally-operated grocery store at La Marqueta in East Harlem.
“MASPETH, Queens (WABC) -- New York City Mayor Zohran Mamdani unveiled plans for New York City's first city-run grocery store at La Marqueta in East Harlem”
The administration plans to open five city-run stores, one in each borough, by the end of 2029.

The plan includes partnering with third-party operators to control pricing and labor.
The announcement came during Mamdani's 100 Days address in Queens.
Mamdani framed the initiative as a public option to counter rising food prices.
Legacy and Community Impact
La Marqueta was first established by Mayor Fiorello LaGuardia in 1936.
Mamdani invoked LaGuardia's legacy in his announcement.
Nearly 38% of East Harlem households received public assistance in the past year.
Councilwoman Elsie Encarnacion praised the plan.
Councilman Yusef Salaam called it a significant step toward fighting food insecurity.
Political and Fiscal Context
The program's cost was estimated at $60 million.
“Skip to main content Politics & Policy Mamdani to announce new city-owned grocery store during 100-day speech Gift Article Share Expand”
The East Harlem store would consume nearly half of the $70 million proposed.
The stores would operate without paying rent or taxes.
The plan raises questions about competition with private grocers.
Support and Skepticism
The announcement was met with both enthusiasm and skepticism.
Mamdani's party included controversial figures such as Mahmoud Khalil.

Senator Bernie Sanders made a surprise appearance to endorse the plan.
Mamdani framed the initiative as a test of democratic socialism's ability to deliver.
He asked, if government can't do the small things, how could you trust it to do the big ones?
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