Sports30 March, 20261 min read
UEFA Freezes Euro 2028 Ticket Prices in Fan-Friendly Contrast to FIFA
UEFA to freeze most Euro 2028 ticket prices, contrasting with rising FIFA World Cup costs. Cheapest Euro 2028 tickets to cost under £30.
UEFA Commits to Affordability
UEFA plans to broadly freeze ticket prices for Euro 2028. Around 40% of tickets will be allocated to the two most affordable categories. This approach stands in stark contrast to FIFA's controversial pricing for the 2026 World Cup.
Cheapest Tickets Below £30
For Euro 2024 in Germany, the cheapest tickets cost 30 euros and 60 euros. UEFA aims to keep these below £30 and £60 respectively for 2028. More than 40% of the total three million tickets will be in the two lowest categories.
No Dynamic Pricing
UEFA has confirmed that dynamic pricing will not be used. UEFA is focusing on a transparent and stable ticketing model. There will be four categories plus a small number of VIP+ tickets.
World Cup Parking Costs More Than Two Euro Tickets
Two Euro tickets could cost less than a single parking space at a World Cup game. Parking at AT&T Stadium costs $75 (£57). More than 1.2 million tickets will be available at similar or cheaper prices.