Entertainmentupdated 2h ago2 min read
Meta Launches Muse AI Agent On iPad After Weeks As Top Free iPhone App
Muse now available as a native iPad app after iPhone debut iPad version launched about a month after mobile debut
Muse lands on iPad
Meta launched its Muse AI agent as a native iPad app, with the update arriving after Muse had already spent several weeks as the #1 free iPhone app on the U.S. App Store.
Meta described Muse as a “mostly-free, proactive agentic AI tool,” and the iPad update adds “more connectors” alongside the new platform support.
Meta’s Muse for iPad is available for free on the App Store, and the app’s release notes include options to “Grow your small business” by connecting tools like Asana, Canva, Dropbox, Figma, QuickBooks, GitHub, Klaviyo, Zoom, and Meta ad accounts.
Meta also positioned Muse for iPad as a tool that can “Find new customers” by taking a business goal and producing marketing content, client pitches, and new product pages with user approval.
Meta’s iPad rollout followed an earlier launch for iPhone in September and a Mac version a few days later, according to the coverage of the app’s expansion.
Connectors and business goals
Meta’s Muse for iPad update added new connectors and business-focused features, and the app can connect to services including Canva, Dropbox, Figma, QuickBooks, GitHub, Zoom, Asana, and Klaviyo. Meta urged users to give the application a business goal so it can plan marketing content, create client pitches, and develop new product pages. Meta’s iPad version also expanded integrations with “Granola” and “Notion,” and the update continued to emphasize that Muse can carry out tasks on a user’s behalf.
The iPad release arrived less than a month after Muse launched on iPhone and Android, and Meta’s announcement placed the iPad version as a new way to use Muse on a larger screen. The iPad app’s availability was framed as a continuation of Meta’s frequent Muse updates, with the latest version adding native iPad support and iPadOS multitasking features.
Privacy, access, and competition
AppleInsider criticized the iPad release by arguing that “some people are going to download it,” while it described Muse as an AI agent that users are told not to read private information. AppleInsider also pointed to Apple’s App Tracking Transparency and claimed that Facebook had to tell investors that its revenues were going to be down $10 billion for the year. AppleInsider cited Meta’s broader data practices by referencing Cambridge Analytica and stating that Facebook got fined $725 million over it.
The Verge said Muse had “spent several weeks as the top free app in Apple’s App Store,” and it described the iPad update as adding native support that functions similar to Muse on iPhones. TechCrunch said Meta announced it was working with industry partners on an open standard so personal AI agents can identify themselves to businesses, aiming to help businesses sort “the good bots from the bad.”